Why Copyrights Are Important to Small Businesses - VLF Video Educational Series
Vlf Video Educational Series – Why Copyrights Are Important to Small Businesses
Darren: I’m Darren Singhe with the Vethan Law Firm.
Adriana: Adriana Hernandez with the Vethan Law Firm.
Darren: We are pleased to present the next in our video educational series in which we make the business case for copyrights.
Adriana: Okay, Darren so we know that copyrights protect things like music videos, major motions pictures, YouTube productions, why should a small business owner care about a copyright?
Darren: Yeah, that’s a great question. The truth is small businesses sometimes have some of the most valuable intellectual property out there, copyrights are a part of that in ways you might not even think. If your business is involved in creating websites, taking photographs, taking videos, if you create original drawings, if you are actually involved in the design of everything from the room to building, to a garment of clothing, you have things that can be protected.
Adriana: Intellectual property, that sounds like a legal concept. Why should business care about this?
Darren: That’s a great question, Intellectual Property or IP as lawyers call it is something that businesses of all sizes need to be concerned about. The common sense when we are looking at this. Really there’s three aspects.
One, branding, good IP helps your company stand out. It helps you to be the sole source of something, original ideas and expressions.
Next thing it does it helps you build value. Intellectual Property which copyrights are a part can create actual assets for your company.
Next point is leverage. When you have a good Intellectual Property Portfolio, you have a good basis for growth, for taking on new partners or for selling the company. It’s all part of what makes copyrights and other Intellectual Property valuable to small business.
Adriana we talked about Intellectual Property generally but amongst all those different rights, what is it about copyrights? What do copyrights themselves actually do?